Essay The Great Gatsby - the Ku Klux Klan - 664 Words

The Great Gatsby - The Ku Klux Klan The Great Gatsby, written by F. Scott Fitzgerald, provides a reflection on the societal issues and attitudes of a modernist, post-war era. The â€Å"Roaring Twenties† was an age of prosperity, consumerism and liberalism that led to unprecedented economic growth and significant changes in culture and lifestyle. The right to vote redefined women’s roles and gave rise to a â€Å"new breed† known as the flapper, that drank, wore excessive makeup, and flaunted her disdain for conventionalism. The introduction of prohibition led to an increased demand for black market alcohol and bootlegging, thereby providing a financial basis for organized crime. Despite the progression, the 1920s was an era of social tensions†¦show more content†¦Inspired by his viewing of The Birth Of A Nation, the second Ku Klux Klan was founded by William J. Simmons, a former Methodist preacher. The Klan emerged during the â€Å"nadir of American race relations† however the growth of the Klan developed in response to new anti-immigrant, anti-Catholic, anti-Semitic and prohibitionist agendas as a result of contemporary social beliefs. Members of the Ku Klux Klan promoted patriotism and the ideals of â€Å"One hundred percent Americanism†. They attacked modernist views, criticizing bootlegging, motion pictures and homosexual relationships, demanding stricter morality and a return to â€Å"pure† living. Whilst The Great Gatsby appears to portray modernist trends in social attitudes and behaviours, there are elements of Fitzgerald’s characters that reflect the xenophobic attitudes of the Ku Klux Klan. Tom Buchanan embodies the prejudicial views of his era, as his racism is evident from the beginning of the novel. He claims that white civilization will be overthrown by African-Americans, advising that â€Å"its up to us, who are the dominant race, to watch out or these other races will haveShow MoreRelatedProhibition : A Cold Beer On Sunday And You Can t Purchase It?1344 Words   |  6 Pagesstill a lingering effect still seen today. From 1920 to 1933, the U.S. was â€Å"without† legal alcohol. But with that, it didn’t mean that there were not illegal sellers of the desired products. With that being said, that is where Jay Gatsby, the main character of The Great Gatsby comes into the topic with his drug stores he operates. Prohibition was a time in the United S tates that shaped us into the country that we still freely live in today. The everlasting effects are still present today, such as theRead MoreThe Great Gatsby By F. Scott Fitzgerald1138 Words   |  5 Pages The Roaring 20’s â€Å"There are only the pursued, the pursuing, the busy and the tired.† (F. Scott Fitzgerald. The Great Gatsby). This is a famous quote from Fitzgerald because this is what the 1920’s was about.The American Dream was about working hard for what you want and this quotes sums it up. Everybody in the 1920’s worked hard for what they had and wanted. The 1920’s was a time to remember. The 1920’s was known by so many names. For example the Jazz Age, Flappers, the ‘New† Women andRead MoreOverview of the Roaring Twenties1383 Words   |  6 Pageswhenever they wanted. The parents and the older people of the twenties were very perplexed with the ways their children were captivating. The flapper was also a sign of symbolism of the Jazz Age (Usd). The Jazz Age was a period of the 1920s of great musical talent and pride. Many different bands, dances, and music were created by a number of new artists of this age. The Jazz Age was known to many people as â€Å"The Good Times†. Two wonderful artists of the Jazz Age were Louis Armstrong and DukeRead MoreClassism And Prohibition In The Great Gatsby1569 Words   |  7 PagesA World Divided: A Look at Classism and Prohibition in The Great Gatsby Abraham Lincoln famously said: A house divided against itself cannot stand; in today’s world full of conflicts, protests, and wars, this is an idiom that holds immense truth. It has been so for as long as there have been people with opinions, and 1920’s America was an era full of opinions. The Great Gatsby, a novel by F. Scott Fitzgerald, is a classic tale of the Jazz Age told from the perspective of Nick Carraway, a newcomerRead MoreFilm Review : The Roaring 20s A New Type Of Art Form1420 Words   |  6 Pages The Impact of Film In the Roaring 20s a new type of art form, known as film, took society by surprise. Silent films allowed for people to view and express ideas and art while reaching a bigger audience. In the midst of the Great Depression, film offered a new type of entertainment. In the 1920s and 30s, film became a major form of escape for many people. The world of entertainment was transformed by silent films. The emergence of film brought about many cultural changesRead MoreHistory Writing : The Roaring Twenties2067 Words   |  9 PagesNicolette Johnston Mr. Boardman History Writing Lab Period 6 January 8, 2015 WA #4 The 1920s, also known as the â€Å"Roaring Twenties†, was a time period of great prosperity. During the 1920s, major changes occurred. The Twenties marked the start of a new lifestyle for the world, in which styles such as appearances were different, the system of money changed, and things were viewed much differently than they were in past generations. There was a major shift in living conditionsRead MoreChapter 31 Exam1784 Words   |  8 Pages e. A. Mitchell Palmer. 36. The post-World War I Ku Klux Klan advocated all of the following except a. fundamentalist religion. b. opposition to birth control. c. opposition to prohibition. d. repression of pacifists. e. anti-Catholicism. 37. The Ku Klux Klan of the 1920s was a reaction against a. capitalism. Read MoreThe Memorable Periold of the 1920s in The Great Gatsby by F. Scott Fitzgerald1168 Words   |  5 Pagesmemorable period in history because numerous notable events were occurring. Throughout the 1920s, commonly referred to as the â€Å"Roaring Twenties†, were the Women’s Rights Movement, Prohibition, and The Great War, among other events. Fitzgerald grew up during this era, which he described in his novel The Great Gatsby as a time when much sinfulness and immorality was occurring. Excessive drinking, extravagant parties, organized crime, and gambling were all major social issues throughout the â€Å"Roaring TwentiesRead MoreEssay Changes in American Society 1920s1228 Words   |  5 Pagesthanks to the vast quantity produced on American farms. More and more people bought their own houses through mortgages. They filled them with all kinds of consumer goods and parked their new cars in the garage. But the Roaring Twenties was also the great age of popula r entertainment. In the theatres and speakeasies vaudeville acts, singers and jazz and dance bands entertained people. The women and black during this time however, did not enjoy the same mainstream prosperity as the rest of theRead More The American Dream in The Great Gatsby, by F. Scott Fitzgerald2776 Words   |  12 PagesIntroduction The â€Å"Great Gatsby† is a very twisted and convoluted novel which was written by F. Scott Fitzgerald. It has been written in late 1925, the characters in the novel focus upon a fictional town of West Egg. The plot of the story depends over the mystifying millionaire, Jay Gatsby, who has an impetuous enthusiasm for one of the most beautiful women in town, Daisy Buchanan. The theme of the novel focuses upon the American Dream that shares the experiences of the revival of the World War

Advertising Effectiveness Essay 2 - 3052 Words

ADVERTISING EFFECTIVENESS CONCEPTUAL STUDY OF PROMOTION MIX People no longer buy shoes to keep there feet warm and dry. They buy them because of the way the shoes make them feel masculine, feminine, rugged, different, sophisticated, young, glamorous, in buying shoes has become an emotional experience . Our business now is selling excitement rather than shoes. - Francis C. Rooney Modern marketing calls for more than developing a good product it attractively and making it accessible to target customers. Companies must also communicate with their present and potential customers. Every company is inevitably cast into the role of communicator and promoter. What is communicated, however should not be left to change. To communicate effectively;†¦show more content†¦Advertising may persuade with information; it may persuade with emotion: more frequently, it endeavours to persuade with some mixture of both. (1) Electronic Media Advertisers use two types of media to reach target consumers over the airwaves; radio or T.V. (A) Radio : Advertisers using the medium of radio may also be classified as National or Local advertisers. The radio is a prominent vehicle of advertising in our country and accounts for a large sum of the total advertising budget. The radio serves principally local rather than national or large regional markets. Many small advertisers use the radio. So do some large organizations. When T.V. became a factor in the advertising scene, some industry observers felt that radio advertising might become insignificant or even disappear. This has not been so, for radio operators have responded to the challenge by offering programmes that features music etc. which appeal to local audience consumers have responded very favourably to this approach. Moreover TV does not have much coverage in our country. (B) Television : Late in India, a growing class of advertising media has been the TV. In our country, commercial advertising on TV is severely limited because broadcast timings are only in the evenings. The TV is a unique combination timing of sight and sound and achieves a deeper impact than the other media do. This is particularly advantageous for advertisers whose product require demonstration. TV advertising offersShow MoreRelatedComparison of Two Commercials Essay1552 Words   |  7 Pagesaudiences for both commercials, and the effectiveness of each. 1. Pathos or logos? 1. VW uses more pathos than Lexus. 1. Humor is effective tactic in advertising. 2. By using humor, advertisers make their product more memorable. 2. Lexus uses more Logos than VW. II. Target audiences. 1. VW targets younger viewers but could be effective on almost anyone. 2. Lexus targets a more mature, serious audience. III. Effectiveness. 1. VW is more effective becauseRead MoreEstablished companies, such as Coca Cola and McDonalds do not need to waste profits on advertising as they already have a vast and loyal customer base.1613 Words   |  7 Pagesï » ¿Commercial advertising is a significant marketing communication that links companies to customers. Common companies, especially multinational corporations, spend massive funds on advertising every year. Annual report of McDonald’s demonstrates that the advertising costs of McDonalds were $787.5 millions in 2012 (McDonalds Inc. 2012). Meanwhile, these super companies also have already possessed a vast and loyal customer base, which can ensure their sales revenue and profits. In 2008, McDonald’sRead MoreThe Case Ban On Tobacco Ads And Talks About The Conflict Of Interests Between Tobacco Producers And The Government Essay901 Words   |  4 PagesThis essay is a case study analysis that uses the case Ban on Tobacco Ads and talks about the conflict of interests between tobacco producers and the Government of India. In Feb 2001 the Government of India published the news on tabling a bill that bans Tobacco companies on advertising cigarettes and sponsoring the sports and other cultural events. (1) There are several arguments that support the Government’s decision: 1. Protection of people’s health. As World Health Organization states thatRead MoreThe Tobacco Market Of The United Kingdom Essay1115 Words   |  5 PagesThe aim of this essay is to illustrate how the markets will react when the government step in. This essay shall focus on the tobacco market in the United Kingdom through an organisation known as Phillip Morris International Limited. The first section of this essay provides the background and characteristics of this organisation in the United Kingdom division. This is followed by the justification of the applicable market structure. This essay highlights some of the reasons for government interventionRead MoreClique: Marketing and Shelf Space1500 Words   |  6 Pageseffective retail display and positioning and co-op advertising e. Price increase of 6% which would result in 1% reduction in sales f. Instant coupons g. Assumes VP of Sales is wrong in asserting that a reduction in shelf space and increase of sales for competitors will be the result of following this price increase and discount reduction plan. 2. Follow VP of Sales a. Reduce Consumer advertising and fund â€Å"retailer oriented† MDF b. Reduce advertising spending by 30% c. Sales team would control MDFRead MoreRegulating Food Advertising and Freedom of Speech Essay906 Words   |  4 PagesEssay 2, Summary and Response Regulating Food Advertising and Freedom of Speech Perspectives on Advertising and Children Summary— As the author of article â€Å"Regulating Food Advertising to Children,† Margo G. Wootan proposes, â€Å"Responsible food marketing to children must address not only how food is marketed but also which foods are marketed to kids (334).† She believes that even in the absence of government control there should be some guideline for food marketing to actRead MoreThe Good and Bad Side of Advertising1657 Words   |  7 Pagesand ‘Bad’ side of Advertising PLAN TITLE: Compare and contrast the ‘good’ side and ‘bad’ side of advertising. PATTERN: Block Format INTRODUCTION CONTEXT: Communal Issue SUBJECT: Advertisements LIMITED SUBJECT: ‘good’ and ‘bad’ side ISSUE: compare, contrast THESIS: It states the similarities and differences but in emphasis on ‘good’ and ‘bad’ side of advertising. Similarities- â€Å"Good† side of Advertising Paragraph 1: Creates deep impression. Example: Hyundai Commercials Paragraph 2: Creates publicRead MoreHow The Various Media Represent Places And How They Construct Images1207 Words   |  5 PagesEssay 2015 TOU 1011 Module Leader: Aram Eisenschitz Karolina Kalinowska Year 1 Topic: Examine, using examples, how the various media represent places and how they construct images. What issues do you think are brought up by such an examination? Advertising is a form of marketing communications, in which the effort taken by the sender to provide him with a high range of control over the message reaching its destination. Advertising, depending on the media used, can act in an integrated way orRead More Controversial Television Advertising Essay1498 Words   |  6 PagesControversial Television Advertising We all know from our personal experience that one person’s idea of something offensive often differs from another’s. This essay is to determine the consequences towards negative advertising towards certain controversial products/services and why they are so offensive. All major media organizations need advertising to exist, thats how they pay their bills. At the same time, though, each organization sets its own advertising standards. Some ads a media companyRead MoreCustomer Value Proposition : Mcdonald s Owner Value1094 Words   |  5 Pagesits stores to make them resemble upscale coffee shops, and invites consumers to spend time at these restaurants by providing free Wi-Fi. McDonald’s is able to assess the effectiveness of this by tracking Internet usage data, and the company ensures that customers are receiving the most value possible through this free service. 2. Owner Value Proposition – McDonald’s owner value proposition hinges on its sales. With the franchise business model, the company as a whole is able to take a percentage

Partnership Act 1908

Question: Discuss about the Partnership Act 1908. Answer: Management role in the Partnership Deed The Partnership Act 1908 sets out the power and obligation of the partners in a partnership firm. The partners in the partnership deed are entitled to take part in the management of the business. All the partners may freely access to the accounts of the firm. Section 31 They are entitled to receive 5% interest on the capital invested in the firm. Section 27 (c) The net profits and the losses of the partnership firm shall be divided between the partners in a proportion specified in the partnership deed. The partners are also entitled to the weekly drawings out of the partnership accounts as per the share of profits held by each partners. For the purpose of partnership, a partner making an actual payment beyond the capital, which such partner has agreed to subscribe, shall become entitled to interest @ 5% per annum from the date of payment or advance. On the other hand, the deed specifies that a partner shall not be entitled to interest on the capital subscribed by such partner prior to the ascertainment of profits. Section 27 (a) They are entitled to be indemnified by the firm for any payments made for the proper conduct of the firm. Section 3 If the parties enters into a partnership deed for undefined time the partnership may be dissolved from the date mentioned in the notice or from the date of communication of such notice (Khoroshilov, 2017). Section 35(1) (c) Whereas in the deed it is mentioned where no term is fixed or the term is expired the partners agrees to continue with the partnership without fixing any further terms any partner may determine the partnership after giving three months notice to other partners. Under the Partnership Act 1908 court is dissolves a partnership agreement under the following grounds: Section 38 (a) Section 38 (b) Section 38 (c) Section 38 (d) Section 38 (e) Section 38 (f) The partnership deed did not include section 38(e) of the Act where a court may dissolve a partnership agreement if it opines that the partnership cannot be carried on without a loss. The partners must discharge certain duties and perform legal obligations. They must render true accounts of the firms as stated in the Act. Section 31 The firm shall not be bound by the acts of the partner if the partners have the notice of such agreement as stipulated by the Act. This statutory provision has not been included in the deed. Section 11 The relevant sections for partners accountability towards the firm for any personal profits or benefits earned from the use of the firms property or name, without consent of other partners (Corwin Ciampi, 2016). Section 32 Section 33 A majority of partner may be expelled only if power has been conferred between the partners under the Act, which has not been included in the deed. Section 28 References Corwin, L. D., Ciampi, A. J. (2016).Law Firm Partnership Agreements. Law Journal Press. Khoroshilov, Y. (2017). Partnership Dissolution: Information and Efficiency.